Local designer Gail Sorronda of her eponymous label posted Sorronda Never Surrender on Instagram late last month, and now more than ever, it is apparent that these three words speak the truth. Though Gail has temporarily shut her flagship James St store, offering one-on-one boutique appointments and delivery instead, she is still leading the charge in creating fashion-forward items. Introducing, Serious Flower Face Masks which followers got a glimpse of when an image of Gail wearing a black ethereal dress, stockings and scarf accompanied by a face mask was posted to the stores Instagram – fans of the designer commented like crazy at the new accessory.
“It’s an extension of the collection “Branch Of Olive”. In keeping with the brand’s philosophy, the name “Serious Flowers” explores duality, in the beautiful and the ugly human condition we are experiencing right now. We choose the price $44.44 which is an angel number!” said Gail.
Available in black and white, and made in her clean and sterile studio, the masks have cotton lining, with an embroidered net outer and elastic ribbon. Though the masks are not medical grade, Gail advises that they do aid with day-to-day movement and preventing you from touching your face while shopping for essentials.
To order a Gail Sorronda Serious Flower Face Mask, shop via the e-boutique or direct message the store on Instagram.
June 30, 2020