Look what has arrived!

ASSEMBLY LABEL Introduces Its Debut Swimwear Collection!

As the journey to Australian summer begins, Assembly Label welcomes their very first swimwear collection imbued by the brands very ethos of ‘a life of leisure by the sea’.

The collection nods to modern shapes with a considered simplicity, sitting back effortlessly with the label’s ready to wear collections.

The designers place emphasis on the use of luxurious Italian fabrics, uncompromised detail and timeless silhouettes, rich in both construction and quality for the wearer and building on the coastal roots of the brand.

“There is an absence of complication and complexity in everything we create. It’s a reflection of the way we live in Australia, balancing work with leisure and celebrating the simple things like the sun, the sand and the sea.” – Damien Horan, Creative Director.

The debut collection’s awaited arrival has finally graced Assembly Label on James Street! Here’s a sneak preview…


Words by Lizzie Hoare


Posted on

September 13, 2016