There are a million things slowing people down in airports, worldwide. And we’re not just talking about squeaky wheels. At July, their vision is to fix a broken industry that either serves the minority or the masses. There’s a July-sized gap on the baggage carousel, and they're filling it.

Founded in Melbourne in 2019, frequent travellers and July founders Athan and Richard spoke with hundreds of travellers and read thousands of online reviews to find out the key pain points and desires in luggage. Believing that everyone should have the pleasure of experiencing well-designed products, without spending the equivalent of a trip to Tulum, they made it their mission to create thoughtfully designed products that upgrade the travel experience.

July products do it better, last the long haul, and don’t break down after just one trip. They're literally reinventing the wheel with more thoughtfully designed goods, and new technology that makes every step of the journey a pleasure.

Designed with a protective German polycarbonate shell and our signature SilentMove wheels, so you can move smoothly between gates, across the tarmac, and even over cobblestones.


      Shop RW10, Ada Lane, 46 James Street
      Fortitude Valley

Trading Hours

      10:00 am – 5:00 pm S
      9:30 am – 5:30 pm M
      9:30 am – 5:30 pm T
      9:30 am – 5:30 pm W
      9:30 am – 5:30 pm T
      9:30 am – 5:30 pm F
      9:30 am – 5:30 pm S